PizzaPizza board ad in stanley cup finals...

[Black99GT]

interesting they have a PizzaPizza(the a in the second pizza has a canadian maple leaf) ad on the boards in Anaheim...that is a Canadian company based out of Ontario(i guess Toronto and other areas in Ontario)...i wonder how much they paid to have that ad done on the boards down there. I am pretty sure there are no pizzapizza' locations in California.

[giwiens]

It may have been added digitally for the Canadian TV audience. The changing of ads like that has been done before.

[West Coast Blue Fan]

I'm betting they didn't pay a lot....you would be surprised.

We managed to book boards at the World Hockey and World Junior Championships this year (Star Choice) and it was all done very last minute and for a lot less money than a tv ad campaign would have cost.

There's always one or two companies that back out of their advertising.....leaving it wide open for some other group.

[Black99GT]

it didnt look digitally advertised

i know what you mean though...for NFL Games the canadian station always has digital fake ad's on the scoreboard area or other areas...

[CB123]

lol do those ad's even work? personally i think they would just be a waste of time.

[ThreeTimesOneMinusOne]

I know this thread was made a couple months ago, but does anybody remember what the Kings did back in the days when McNall, Gretzky and Candy owned the Argos? They'd advertise the Toronto Argonauts on one of those rotating ad signs on the boards of the Great Western Forum during Kings games. I saw it on one of the Rock 'Em Sock 'Em videos in the background.

Also, I remember the Islanders had a Tim Horton's ad on their boards in the 1st round vs. the Sabres.

[Robbie]

Well, don't forget that some restaurant franchises that were originally founded in Canada made a successful expansion into the USA.

Some examples:

Boston Pizza
Dixie Lee Fried Chicken
The Keg

And according to Wikipedia about Pizza Pizza:

Pizza Pizza is also known to buy advertising in markets where it has no locations, purely for the television exposure. The chain had field advertising for the 94th Grey Cup in Winnipeg, despite not having any locations in Manitoba. This was due to its national sponsorship with the Canadian Football League. It has also bought ice-level advertising in selected U.S. NHL arenas for games involving Canadian teams, notwithstanding Little Caesars' ownership of the American trademark.

[hexx]

Also, I remember the Islanders had a Tim Horton's ad on their boards in the 1st round vs. the Sabres.

Tim Hortons has several hundred locations in the northeastern U.S.

[sj-roc]

Also, I remember the Islanders had a Tim Horton's ad on their boards in the 1st round vs. the Sabres.

Tim Hortons has several hundred locations in the northeastern U.S.

Tim Horton himself actually played the last (nearly) two years of his NHL career with the Sabres before he died late in the 1973/74 season.

[ThreeTimesOneMinusOne]

Also, I remember the Islanders had a Tim Horton's ad on their boards in the 1st round vs. the Sabres.

Tim Hortons has several hundred locations in the northeastern U.S.

Well, I know they're pretty big in Buffalo and they're also sort've big in Ohio, but they're not prevalent in the Tri-State area and Long Island. I think they might have a location or two in Brooklyn, but not really anything near Nassau Coliseum.